Background

Copywriter and Content Creator

Freelance

2018 - Present

  • Content creator for corporate retail articles regarding Inclusion and Diversity in the workplace

  • Website copy for madebyidealab.com

  • Copyedit printed magazine Future Fossil Flora

Account and Project Manager

Freelance

2019 - Present

  • Identify and develop new strategic relationships and manage existing key accounts

  • Provide training on brand, product, retail marketing, and campaigns

  • Build yearly strategies, forecasts, and exciting initiatives

  • Project Management specific to business set up, organization, and growth

Strategic Sales Account Manager UK, Ireland, Nordics

lululemon athletica: Amsterdam, Netherlands

2018-2019

  • Identify new strategic partners and develop brand in new and existing markets

  • Manage +80 existing wholesale partnerships

  • Co-lead launch and integration of new B2B platform for European market

  • Build yearly strategies and initiatives to drive results and hit monthly/quarter targets and KPI’s

Strategic Sales Specialist and International Coordinator

lululemon athletica: London, United Kingdom

2016-2018

  • Manage inventory levels and buying assortment for +170 European wholesale partners

  • Work closely with internal cross-functional partners including the product team, brand and marketing, distribution center, finance, and planning/allocations

  • Create the bi-monthly ordering platform and content for monthly communication for European partners

Key Leader (Floor Manager)

lululemon athletica: New Zealand, Australia, United Kingdom

2014-2017

  • Managed a team of 20+ sales associates to support customer experience and meet daily/monthly sales targets

  • Conduct group interviews, hire, and train new sales associates at multiple retail locations globally

  • Lead of Product Pillar and Visual Merchandising team at multiple store locations

Crossfit Coach

Metro Crossfit: Charlotte, United States

2012-2014

  • Level 1 Crossfit Trainer Certified

  • Organize, conduct, and train members of the gym through safety and biological knowledge

  • Plan, implement, and customize fitness programs for clients

  • Create authentic relationships with the close-knit athletic community